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How to Avoid Phishing Scams
by Kim Komando

It used to be that you could spot a phishing site by its terrible grammar. But the scams have become much more sophisticated and aggressive. Now it's tough to distinguish the real sites from the crooked ones.

Phishing schemes rely on spam to lure people to look-alike sites. These e-mail lures usually claim to be from banks or services like PayPal. They might tell you to sign into your account to verify your information. Then you'll typically be provided with a link to the sign-in Web page.

But the link inevitably leads to a fake site that mimics the real thing. Any information you type into the fake site will be stolen. The crooks could get passwords, credit card numbers and Social Security numbers.

So why are people still responding to spam? The truth is that most people don't. Spammers subsist on only about one percent of their targets. When spam e-mails are sent out by the millions, one percent is big business. According to the Washington Post, Americans were swindled of $2.4 billion dollars by phishing scams in the year ending last May!

But phishing is not the product of business people. These profiteers are criminals.

You don't have to get swindled. The best way to stay secure is simply to avoid phishing scams. And that starts with good e-mail habits. First, do not respond to unsolicited e-mail (spam). Some aggressive scams even include an account log-in form right in the e-mail. Reputable businesses do not ask for passwords or personal information through e-mail.

Second, do not click links in e-mail messages. Don't even cut and paste addresses from e-mail. If you need to access online accounts, do it the safe way. Type Web addresses directly into the browser yourself. Also, be wary of phone numbers in unsolicited e-mail. Some crooks are thorough enough to use a phony customer service agent.

These two rules alone can keep you out of a world of trouble. But don't forget about dangers that can be passed through e-mail attachments. Attachments can install programs like keyloggers, which record everything you type. If that happens, crooks don't even need fake sites to steal your information.

Do not open attachments from unsolicited e-mail. Again, reputable organizations do not do business this way.

What if I've already been had?

If you suspect that you've been tricked into giving away information, you can still act. You can find good advice at the Anti-Phishing Working Group (APWG) Web site. The group is supported by various banks, software companies and Internet service providers.

You can also help by reporting suspicious e-mails. The APWG site provides simple instructions to submit these e-mails. Consider also alerting the companies whose names are abused. In most cases, all you have to do is forward the e-mails to a special address. When you forward, don't alter the messages or even the subject lines.

You can typically find the addresses on an organization's security or anti-fraud Web pages. But keep in mind that phishing schemes are starting to use smaller, local names. Smaller banks or credit card issuers might not have the resources to investigate e-mails.

Copyright 2007 WestStar TalkRadio Network. Reprinted with permission. No further republication or redistribution is permitted without the written consent of WestStar TalkRadio Network. Visit Kim Komando and sign up for her free e-mail newsletters at: www.komando.com

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